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Hines Ward, Max Talbot On 'City Of Champions' Cereal Box

Pittsburgh Sports Stars Give New Meaning To 'Breakfast Of Champions'

POSTED: 2:41 pm EST November 20, 2009
UPDATED: 6:24 pm EST November 24, 2009

Why not have breakfast with "The City Of Champions?" Pittsburgh's Stanley Cup and Super Bowl winners will soon grace your table on cereal boxes.

City of Champions cereal
City Of Champions cereal boxes with pictures of Hines Ward and Max Talbot

Penguins center Max Talbot and Steelers wide receiver Hines Ward were at a news conference Tuesday to show off the new City Of Champions cereal at Jerome Bettis' Grille 36.

The frosted corn flakes will only be sold at Giant Eagle stores for a limited time. Both players are pictured on the box.

"It's like a dream come true," Ward said. "As a little kid, you're in the grocery story with your mom and you walk down the cereal aisle and look over and see your favorite player. I can envision kids walking and picking up a couple of boxes."

"You grow up dreaming about being on a box," Talbot said. "I saw (Penguins teammate) Jordan Staal on a box a couple of years ago, and I was really jealous and I wished one day I'll be on a cereal box, and here I am with future Hall of Famer Hines Ward. It's an honor to be here."

City Of Champions cereal comes from PLB Sports, the Pittsburgh-area food maker that made Big Ben's Beef Jerky and Bettis World Championship Crunch.



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