Buccos Want You To 'Come Hungry'
POSTED: 2:38 pm EST March 15,
2005
PITTSBURGH -- No, we're not talking about nachos.
Opposing teams are on the menu at PNC Park this season, according to the Pirates' new marketing campaign, "Come Hungry."
The team's 2005 slogan -- complete with promotional lunchboxes and cookies -- was unveiled Tuesday morning at Tom's Diner on the South Side.Fans can expect humorous print and television ads featuring the Bucs' young, emerging players -- like left-handed strikeout artist Oliver Perez in his kitchen, cooking up a batch of "K"-shaped cookies.
Slideshow: "Come Hungry" Newspaper Ads
Video: "Come Hungry" TV Ads
"Everyone is hungry for a winner," said Tim Schmidt, the club's vice president of marketing and sales. "We believe (general manager) Dave Littlefield and his staff have put together a group of players who will be exciting to watch all year. They're a competitive group that are going to leave it all on the field every night." Related:
Opposing teams are on the menu at PNC Park this season, according to the Pirates' new marketing campaign, "Come Hungry."|
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Slideshow: "Come Hungry" Newspaper AdsVideo: "Come Hungry" TV Ads"Everyone is hungry for a winner," said Tim Schmidt, the club's vice president of marketing and sales. "We believe (general manager) Dave Littlefield and his staff have put together a group of players who will be exciting to watch all year. They're a competitive group that are going to leave it all on the field every night." Related:
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